Client: Moutai
Date: September 16, 2021
Location: Grand Palais Ephémère, Paris, France

Project Overview:
GROUPAL assisted Moutai, the national liquor of China, in exhibiting at the renowned food event “TASTE OF PARIS” held at the Grand Palais Ephémère in Paris. From conceptual communication to booth setup, we crafted an exhibition space and decor that highlighted the brand’s distinctive features. Throughout the exhibition, the booth garnered significant attention, attracting a large audience and allowing the French to personally experience the allure of Moutai.